St. Jude Children’s Research Hospital ®
(9/17/2015) After achieving a $5 million fundraising goal for St. Jude Children’s Research Hospital®, Carnival Cruise Line has announced an additional $10 million goal by 2020, while continuing our role as the hospital’s Official Celebration Partner.
The announcement was made by Christine Duffy at the hospital in Memphis, Tennessee, during our third annual Day of Play, which this year featured a variety of Dr. Seuss-themed activities for patients and their families. At the event, Carnival presented the hospital with an oversized check for $5 million, representing the funds raised for St. Jude over the past two years – a full two years ahead of schedule. Carnival has raised $8 million in total for the hospital since the start of our partnership in 2010.
Modeled after our popular fleetwide Seuss at Sea program, the “Dr. Seuss On The Loose” Day of Play transformed a pavilion at the hospital into a Dr. Seuss-themed play area. The day’s highlights included the Seuss-a-Palooza Parade and Story Time featuring a spirited reading of The Cat in the Hat, along with fun activities like face painting, bean bag toss, a photo booth, arts and crafts, dancing and more. There was also a replica of a Dr. Seuss Bookville family reading venue modeled after a similar facility on the cruise ships Carnival Freedom and Carnival Vista. Fun and tasty Dr. Seuss-inspired snacks and treats, along with a variety of giveaways, were included, as well.
In addition to serving as the Official Celebration Partner of St. Jude, Carnival conducts a variety of Care to Play: Carnival for St. Jude Kids shipboard fundraising activities throughout the year. These include a fun dance activity called "Groove for St. Jude" and the Beary Cuddly program where kids can make their own stuffed animal with proceeds benefiting the hospital. Additionally, when guests purchase a designated bakery item from our on-board shops or prior to their cruise on carnival.com, Carnival donates a portion of each item sold to St. Jude Children’s Research Hospital.
About St. Jude Children's Research Hospital
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other deadly diseases. St. Jude has the world’s best survival rates for the most aggressive childhood cancers, and treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since we opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent in the next decade. St. Jude freely shares the breakthroughs we make, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.